Yeeld Privacy Policy
Version 1.1
Last updated: May 05, 2026
1. INTRODUCTION
The Zebra Collective, Inc. d/b/a Yeeld, along with its affiliates and subsidiaries (collectively, "Yeeld," "we," "us," and "our") is committed to maintaining the privacy and security of your personal information. This Privacy Policy ("Policy") sets forth how we collect, use, disclose, and otherwise process the personal information we collect in the course of providing our products and services (the "Services") which includes (i) when you visit our websites, www.theyeeld.com and the Yeeld Docs website, and any other website that posts this Policy (the "Websites"), (ii) purchase or use our products and services, including using our platform, dashboard, and APIs, or (iii) otherwise interact with us directly or indirectly. This Policy does not apply to personal information collected about job applicants or employees.
2. INFORMATION COLLECTION
In this Policy, "personal information" or "personal data" refers to any information that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular individual. The personal information we collect about you depends on your relationship with us. For example, we may collect the following personal information in the following contexts:
Customers: About customers, prospective customers, and their representatives, we may collect business contact information such as first name, last name, email address, username and password, phone number, address, job title, organization, and any other information shared with us in the customer service context. This information may be collected directly from customers and their representatives.
Business Partners: We collect personal information about our business partners. This personal information is typically limited to business contact information such as name, email, phone number, and address. When we refer to business partners, this includes our partner's employees, agents, and authorized users.
Consumers: In the course of providing our services to our customers, we collect payment card information about our customers' customers - specifically, card type (e.g., credit, debit, prepaid), postal code, and BIN lookup (i.e., first six digits of card number).
Website visitors: From visitors to our Websites, we may automatically collect information about your computer or mobile device and your user activity when you visit our Websites. Some of this information (e.g., IP address, device identifiers) may constitute personal information. This is discussed further in the "Cookies and Tracking Technologies" section below.
By submitting or otherwise providing us with any personal information about another individual, you represent and warrant that you have provided all notices and obtained all permissions, consents, and authorizations necessary under applicable law to disclose that individual's personal information to us and to permit our collection, use, and disclosure of such information as described in this Policy. You further confirm that the information you provide is accurate, up to date, and limited to what is necessary for the relevant purpose.
4. INFORMATION USE
Depending on how you interact with us and the Services, we may use your personal information to:
Provide and Improve Products and Services. Provide, activate, operate, maintain, develop, enhance, improve, and manage our Services and your accounts on our Services, monitor and analyze trends, usage, and activities, and perform services requested by you.
Respond to You. Provide technical, product and other support and respond to your requests, inquiries, comments, concerns, and provide customer support. We may record and process communications for training, quality assurance, and administrative purposes.
Service Communications. Notify you about changes, updates and other announcements related to our Services and send you technical notices, updates, security alerts, support messages, and other transactional or relationship messages.
Personalize Your Experience. Customize our product offerings and present you with tailored content, and otherwise personalize your experience while using our Services.
Safety and Security. For safety and security, including to detect and protect against fraud or illegal activities, security incidents, and harm to rights, property or safety of our users or others.
Advertising and Marketing. Provide you with advertising, promotional messages and other information about products and services.
Research and Development. Conduct research and development, compile analytics, conduct industry and market research, develop and improve products and services, and other purposes consistent with our legitimate business needs.
Events and Offers. Facilitate events, contests, promotions or sweepstakes, and process and deliver entries, rewards, and prizes.
We may also use your personal information:
- to comply with applicable laws, lawful requests, and legal process, such as to respond to subpoenas or requests from government authorities;
- to protect our, your, or others' rights, privacy, safety or property, including by making and defending legal claims;
- to prevent potentially prohibited or illegal activities;
- to audit our internal processes for compliance with legal and contractual requirements and internal policies;
- to complete a corporate transaction, such as a divestiture, merger, consolidation, or asset sale, or in the unlikely event of bankruptcy;
- to enforce the terms and conditions that govern the Services;
- to prevent, identify, investigate and deter fraudulent, harmful, unauthorized, unethical or illegal activity, including cyberattacks and identity theft;
- as otherwise described to you at the point of collection; or
- otherwise with your consent.
We may also combine or aggregate personal information or anonymize it in such a way that you may not reasonably be re-identified and may use such anonymized information for any purpose permitted by law. In such case, we commit not to attempt to reidentify the information.
5. INFORMATION DISCLOSURE
We may share your personal information with third parties as described below.
Disclosures to our Vendors and Service Providers. To assist us in providing our Services, we may share personal information with vendors or service providers, such as those providing site hosting, business analytics, advertising, professional services, customer service, and fraud prevention.
Disclosures to Analytics and Advertising Partners. We do not "sell" personal information as that term is traditionally defined, but our use of certain third party analytics and advertising providers and social media companies may constitute a "sale" or "sharing of personal information for cross-context behavioral advertising" or "targeted advertising" as those terms are defined under certain privacy laws. The personal information disclosed in this manner may include device identifiers, IP address, and browsing and purchase history. These partners use this information to provide us with analytics and digital advertising services and may also use it for their own purposes.
Disclosures to Mastercard. We may disclose limited personal information pertaining to merchant representatives to Mastercard via the Mastercard Surcharge Disclosure Form.
Disclosures to Affiliates. We may share personal information within our corporate family, meaning with our parent company and affiliated companies.
Business Transfers. If we are involved in a merger, acquisition, or other corporate transaction, we may share your personal information during the diligence process with counterparties and others assisting with the transaction, as well as with a successor as part of such a transaction. We may also share your personal information pursuant to a financing arrangement or event of bankruptcy.
Legal Requirements. We may also share personal information if required to do so by law or in the good faith belief that such action is necessary to (i) comply with a legal obligation, including to cooperate with law enforcement, (ii) protect and defend our rights or property, (iii) prevent fraud, (iv) act in urgent circumstances to protect the personal safety of users, or the public, or (v) protect against legal liability.
Consent. We may also share your personal information with other third parties pursuant to your consent to do so.
6. DATA SECURITY
We maintain reasonable organizational, technical, and administrative measures designed to protect personal information against unauthorized or illegal access, destruction, use, loss, modification, or disclosure. We make reasonable efforts to provide a level of security appropriate to the risk associated with the processing of personal information, however, no data transmission or storage system is guaranteed to be 100% secure in all circumstances.
7. DATA RETENTION
We retain the personal information described in this Policy for as long as needed to satisfy the purpose for which it was originally collected or for which there is a legitimate business purpose. We determine the retention period for each category of personal information based on: (i) the length of time we need to retain the information to achieve the business or commercial purpose for which it was obtained, (ii) any legal or regulatory requirements applicable to such information, (iii) internal operational needs, and (iv) the need for the information based on any actual or anticipated investigation or litigation. We may also maintain for an indefinite period of time certain personal information that has been de-identified. This information is no longer considered personal information and we commit not to attempt to reidentify such information.
8. INTERNATIONAL USERS
We operate in the United States. By using the Services, you acknowledge and agree that your personal information may be transferred, stored, and/or processed by us or our service providers in a country other than your country of residence, including but not limited to the United States, where laws regarding processing of personal information may be less stringent than the laws in your country.
9. CHILDREN'S PRIVACY
Our Services are not intended for children under 18 years of age. We do not knowingly collect any personal information from or about children under the age of 18. If we learn we have collected or received personal information from a child under 18, we will make reasonable efforts to delete that information. If you believe we might have any information from or about a child under 18 and you would like us to delete it, please contact us.
10. LINKS TO OTHER WEBSITES
For practical reasons and for your information, our Websites may contain links to other websites, such as links to our pages on social media sites. We exercise no control over such other websites and we are not responsible for the content thereon. This Policy does not apply to third party websites, and we recommend that you review the online privacy policy of any website you visit to determine how the operator handles personal information collected through its website.
11. COMMUNICATION PREFERENCES
You may opt-out of receiving promotional or marketing emails from us at any time by using the "unsubscribe" link in the email you receive or otherwise contacting us at the information listed below. Please note we may continue to send you other non-marketing communications related to your relationship with us.
12. PRIVACY RIGHTS
Depending on your jurisdiction of residence, you may have some or all of the following rights related to your personal information. Please note that these rights are not absolute, may apply only in certain circumstances and, in certain cases, we may decline your request as permitted by law, or otherwise instruct you to submit it to the appropriate party if that is not us.
Right to Access & Portability. You may have the right to request access to and obtain copies of personal information that we hold about you, including details relating to the ways in which we collect, use, and share your information.
Right to Delete. You may have the right to request that we delete personal information we maintain about you.
Right to Correct. You may have the right to request that we correct inaccurate personal information we maintain about you.
Right to Withdraw Consent. You may have the right to withdraw your consent to the processing of your personal information.
Requests to exercise these rights may be made using the contact information listed at the end of this Policy. For certain requests, we must verify your request before we can fulfill it. Verifying your request will require you to provide sufficient information for us to reasonably verify that you are the person about whom we collected personal information or that the requestor is authorized to act on your behalf. We will not discriminate against you for exercising your privacy rights.
13. CHANGES TO THIS POLICY
We may update this Policy from time to time, including to reflect changes to our practices or for other operational, legal, or regulatory reasons. If we make updates, we will post the updated version on this page and indicate the date the Policy was last updated. We encourage you to review this page from time to time to check for updates. By using the Services after changes to the Policy have occurred, you are deemed to have accepted such changes.
14. CONTACT INFORMATION
If you have questions or concerns regarding this Policy, please contact us at info@theyeeld.com.
